It's time to get familiar with 99 Percent. The hip-hop duo dropped the official music video for their song with Flo Rida, "Cake," earlier this year, and they EXCLUSIVELY shot behind-the-scenes footage on J-14's Snapchat. Charlie Puth co-wrote the song. It's so catchy, you can probably tell it was written with the "We Don't Talk Anymore" singer.
The guys gave us the full look at everything that goes on while shooting a music video. In this Snapchat takeover, they snapped photos and videos of themselves standing on top of a car, grabbing Starbucks between scenes, and moving from location to location. There's even a special appearance by Baby Ariel and one of the kids in the vid. (In the music video, the web star appears in the car, jamming along to the track and filming the footage on her iPhone.)
The Bay Area-bred group recently toured with Silento and iLOVEMemphis on Live Nation's Let's Dance Tour 2016. When "Cake" was initially released, members Camoflage and JayB wrote on Facebook, "With this song, we trusted in our team and they have done more than we could ever have expected." It's so awesome to see their risk pay off!
Watch 99 Percent's Snapchat takeover below.