To celebrate the premiere of The CW's new drama, The Vampire Diaries, on September 10, the show is launching the "Starve a Vampire. Donate Blood" initiative going on right now to encourage blood donations in high schools and colleges.
Each donation station location will feature The Vampire Diaries-themed refreshment areas and exclusive footage of the show will air on TV monitors. Plus every participant will get special Vampire Diaries goodies!
The show's stars are even visiting the blood drive at Georgia Tech today to encourage more donations!
Photo: Courtesy of The CW