When Jaclyn Hill released her holiday collection of highlighters on November 26, 2019, she claimed that the products sold out in just a few hours. But now, fans are convinced that wasn’t true. The makeup mogul announced that a restock of the entire highlighter collection came to stores on December 5, 2019, and the internet is questioning how the social media star managed to manufacture more units in such a short amount of time.
Wasn’t this “limited edition” collection “sold out”? So how does something launch (November 26), “sell out” in a day but have stock to be in almost 40 Morphe stores plus be available online? Weren’t these products “LIMITED”? 🤔
Oh that’s right! It’s another @jaclynhill lie. @FTC https://t.co/oa1FgKTswd
— Zadidoll (@zadidoll) December 4, 2019
“Wasn’t this ‘limited edition’ collection ‘sold out?’ So how does something launch [on] November 26, ‘sell out’ in a day but have stock to be in almost 40 Morphe stores plus be available online? Weren’t these products ‘LIMITED?'” one fan asked, with another adding, “Why do you constantly mislead your customers @Jaclynhill? You were limited/sold out, now suddenly you’re stocked up to be in Morphe. You’re dishonest and treat your fans like they’re idiots. Why do you do that? Is the mass irritation and bad publicity worth it? Serious question.”
Why do you constantly mislead your customers @Jaclynhill? You were limited/sold out, now suddenly you're stocked up to be in Morphe. You're dishonest and treat your fans like they're idiots. Why do you do that? Is the mass irritation and bad publicity worth it? Serious question. https://t.co/SFMiavb9pq
— Cheese (@lvl29whiskeyfan) December 4, 2019
Fans were quick to point out that when Jeffree Star and Shane Dawson‘s cosmetics sold out, the two YouTubers explained that a full re-stock of the collection would take two to three months. They also explained that the products wouldn’t be available to purchase until early 2020.
This isn’t Jaclyn’s first controversy when it comes to her makeup. For those who missed it, the beauty guru faced severe criticism after fans claimed they found hairs, lumps and mold in her lipsticks back in June. Jaclyn addressed the situation in a YouTube video at the time, insisting that her products were completely safe to use. The social media star also promised to give anyone who ran into these issues a full refund and a fresh lipstick.
However, when fans received the replacement products, they discovered the same problems — and something even worse. Get this— YouTuber Pretty Pastel Please claimed she found a piece of metal in one of her products. In the midst of the controversy, Jaclyn decided to delete her social media rather than address the situation, and fans were not happy about it.
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